Thursday, September 3, 2009

Wheeler del Torro and The Vegan Scoop Featured on CNN!

Hi everyone! We have some really exciting news to share. Wheeler del Torro and his most recent cookbook, The Vegan Scoop, was featured on CNN today! Please be sure to check it out & share the article with others!



(CNN) -- When chef Wheeler Del Torro found out that singer Erykah Badu was a vegan, he knew he had to get her his ice cream.

The founder of Wheeler's Frozen Dessert Company, Del Torro creates custom vegan flavors that have attracted a pretty cool fan base, including a few rappers who have indulged in his $7,000 champagne flavor, made with vintage Dom Perignon and sprinkled gold flakes.

After reading about Badu's vegan lifestyle, Del Torro shipped her some of his product but never heard back. When fate found them both in the same city, he jumped at the chance to meet her ..."


Full article can be read here.

Thank you for your continuous support!

Wednesday, September 2, 2009

The Vegan Scoop Video Recipe!

Hi everyone, check out this video of our friends in the shop demonstrating how to make vegan vanilla ice cream! The recipe is adapted from our book, The Vegan Scoop, released June 2009.



Enjoy the video! Thanks girls!

A Review of Avocado Ice Cream from Cathy at Cathy's Kitchen Journey!

Hi everyone! Cathy from Cathy's Kitchen Journey has just posted an article about her homemade Avocado Ice Cream adapted from The Vegan Scoop! The pictures look delicious!



"I was lucky enough to get a copy of The Vegan Scoop once it was available at my library. There were plenty of good flavors to try out, but one that I’ve noticed before was the avocado flavor ..."

Read the rest of the post here! And be sure to visit Cathy's blog, Cathy's Kitchen Journey and read all of her previous posts - they look great!

Thanks Cathy!

On a similar note, we're currently featuring Avocado + Lime, Red Bean, and Green Tea ice cream at our shop. Stop by and grab a scoop!

Monday, August 24, 2009

Boston Vegetarian Society Seminar!

Hi everyone!

We had a wonderful time at the Boston Vegetarian Society Meetup & Seminar last week! Thank you to all the great people who came out to meet us and grab some delicious vegan food! We hope everyone had as much fun as we did. Here are a few pictures from the event. Enjoy!



A warm welcome from Evelyn, BVS founder!


Wheeler giving his speech about our vegan ice cream and his newest book, The Vegan Scoop!


People lining up to receive signed copies of The Vegan Scoop!




Chatting with some friends!

Boston Vegetarian Society Seminar!

More pictures from the Boston Vegetarian Society Seminar!



In line for the buffet ...


Colorful, healthy vegan food!

Boston Vegetarian Society Seminar!

More pictures from the Boston Vegetarian Seminar!





DELICIOUS!


Another successful event!

Tuesday, August 18, 2009

Another VEGAN SCOOP Review Courtesy of The Non-Dairy Queen!

Hi everyone! We're very flattered to discover that Sarena from the Non-Dairy Queen Blog has posted an amazing, colorful review of The Vegan Scoop -- just in time for end-of-summer heat wave we've been experiencing. (Well, in Boston at least.) Here is a short excerpt from her blog:





"If you are an ice cream enthusiast like myself, you will love The Vegan Scoop by Wheeler Del Torro! This book is not only filled with great dairy free ice cream recipes, it is loaded with great recipes to go with all of the ice creams you will make ... "

To read more, please visit her blog here! Or just view the post directly: here.

Thanks Sarena!

ATTN: BOSTON RE: ICE CREAM SHOWDOWN!

Wheeler's Frozen Dessert Co. will be participating in this year's ice cream showdown! Here are further details about the awesome event held in Somerville.

Citysearch's local-centric dessert blog, Sugarbomber.com, and Twitter's @eatBoston are teaming up to produce and promote a showdown of the Boston area's finest ice cream makers on Saturday, August 22nd at Grand in Union Square, Somerville. Our goal is to prove Boston's status as an 'Ice Cream City' by showcasing the area's best ice cream makers!

What
The 1st Sugarbomber.com / eatBoston Ice Cream Block Party @ Grand

When
Saturday, August 22 3 PM – 6 PM (Rain Date: August 23)

Where
374 Somerville Ave, Union Square, Somerville in the Family Center parking lot adjacent to Grand.

Cost
$2 suggested donation to The Juniper Fund.


Wheeler himself will be serving up a custom made flavor for the event, "DEATH BY CHOCOLATE" which features Taza chocolate from local Boston chocolate company. Read more about Taza chocolate here.

We'd love to see you there! We definitely need some vegan support! Thanks!

Need an ice cream maker?

Ebay has a bunch of Cuisinart ICE-20 (and other) ice cream makers to bid on that work perfectly with recipes found in The Vegan Scoop. Some are new but a lot are only used once or twice and still in great condition. They're priced at about $33 including shipping, compared to bought new at $49.00 in stores. To take advantage of this deal, enter www.ebay.com in your address bar and search "cuisinart ice cream makers." Enjoy!

Thursday, August 13, 2009

ATTN: Boston Friends! Seminar Dinner at Grasshopper with Wheeler del Torro and The Boston Vegetarian Society!

Hi everyone, we know this is short notice but we'd like to announce an upcoming event for our readers located in Boston. This Sunday, August 16th, Wheeler del Torro will be speaking at the BVS Grasshopper Dinner & Seminar! It should be a really great event -- plus who can turn down Grasshopper's amazing all-vegan dinner? Here's is more information about the event:

It's August and we all scream for ice cream -- the incomparable Wheeler's Black Label Vegan Ice Cream! We'll make ice cream before your eyes, and everyone will get a free tasting!

Our presenter will be Wheeler del Torro, founder and owner of Wheeler's Frozen Dessert Company, and author of the recently released book, The Vegan Scoop. The folks at Wheeler's microcreamery are not just ice cream makers, they are ice cream designers, creating a seemingly unlimited number of flavors, both traditional and highly exotic and original, using a base of soy, coconut, rice or almond milk.

Wheeler del Torro learned to create his delicious, healthy vegan ice cream in Paris, inspired by the great Parisian Berthillon ice cream shop. He has traveled the world exploring cultures, languages, people and food, which has allowed him to stretch his culinary skills beyond traditional thinking. Wheeler will share with us the history of how he got involved in ice cream, desserts, and the vegan culture, his work in catering, and his adventures touring with several performers.

Wheeler's book, "The Vegan Scoop, 150 Recipes for Dairy-Free Ice Cream That Tastes Better Than the 'Real' Thing" will be available for sale and signing. This book, with 40 full color photos, brings the pleasures of the ice cream shop into the home with 150 rich and creamy recipes for frozen desserts featuring all vegan-certified ingredients.

Stay and enjoy Grasshopper's delicious unlimited vegan buffet for only $9.50+ tax + tip
Includes appetizers, soups, salad, numerous entrees, and fresh melons.



Boston Vegetarian Society & Wheeler del Torro Dinner & Seminar
Sunday, August 16th
Grasshopper Vegan Restaurant
1 North Beacon St.
Union Square, Allston (Boston)
4 PM - Speaker/Seminar (FREE)
5:15 PM - Social Dinner


Hope to see you there!

Wheeler's Frozen Dessert Co. Featured in the Dayton Daily News!

Hi everyone! We've received a great review for our vegan ice cream in the Dayton Daily News! Vick Mickunas was kind enough to sample some of our ice cream and write up a glowing article about us.

" ... Ice cream is a rare treat at my house. Perhaps twice a month I enjoy a few scoops of that delectable stuff. Call it a guilty pleasure.

What makes ice cream taste so darned good? The flavors are important. The textures really add to the esthetic joy of devouring a big bowl of it. And I have always felt that the quality of the cream in the ice cream is essential. Would you agree?

How can you make good ice cream without cream (or any dairy product)? I didn’t think it was possible. I’m wrong ..."


To continue reading, visit the Dayton Daily News website or click here to go immediately to the article.

Thanks for your support!

Thursday, July 30, 2009

The Vegan Scoop & Erykah Badu on Radar Online!

Hey everyone, we recieved a nice little write-up about Wheeler's brief meeting with Erykah Badu a few weeks ago on Radar Online!



The Vegan Scoop: Much More Than Just 31 Flavors


"Erykah Badu, the Queen of Neo-Soul and a noted Vegan for more than 20 years, has found a new sweet treat to savor: Wheelers Frozen Desserts' vegan ice cream ..."

Read the rest of the review here, at Radar Online!

Shop Hours : July 31, August 1 & 2, 2009

We will open at 2PM on:

Friday, July 31st


and we will be CLOSED:
Saturday, August 1st
&
Sunday, August 2nd


We will be in New York for the All Points West Music Festival showcasing our ice cream and other vegan snacks! If you're attending the festival and you're from Boston, let us know and we'll give you a free ice cream! Thanks so much and see you next week everyone!

Tuesday, July 28, 2009

Repost reminder!: Wheeler's @ ALL POINTS WEST!

Wheeler's Frozen Dessert Co. is happy to be invited to appear at the All Points West musical festival this year!


ALL POINTS WEST
Liberty State Park
Jersey City, New Jersey
July 31, August 1 & 2



Wednesday, July 22, 2009

Wheeler del Torro @ MANCHESTER, NH -- Barnes & Noble Booksigning

Wheeler del Torro will be at a book signing in Manchester, New Hampshire on July 25th! You can pick up an autographed copy of The Vegan Scoop as well as sample some of our famous vegan ice cream!




Manchester

Barnes & Noble
1741 South Willow Street
Manchester, NH 03103
603-668-5557
2PM - 4PM